Marketing Manager

Tell me more...

This is a newly created marketing job in travel as part of an expansion within the company. Reporting to the Marketing Director, you will drive the marketing strategy with a focus on CRM and direct mail. For this travel job you will ideally have broad marketing experience in all channels, but be an expert in email marketing.

Your role will see you managing the database of subscribers, enquirers and repeat bookers. Managing each database segment you will set up automated communication journeys and undertake new initiatives to grow the database and enrich data currently held. As Marketing Manager you will build an email content calendar and create emails via an email broadcast tool (e.g. mail chimp). You will make improvements to the email campaigns with the aim of increasing the open and click through rates.

As the email marketing specialist, you will work together with the Marketing Director to shape the future direction of the company’s CRM strategy.

Please Note: Due to high volumes of applications for this job, only successful applicants will be contacted.

Do I tick the boxes?

• Travel marketing experience
• Email marketing expert
• Commercially astute
• Innovate and creative